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Until 21 October we have two limited offers for you: early bird rates for Day- and Expo Passes or the very special Formnext experience with Premium Pass and VIP benefits.

In addition, we offer special rates for your arrival and stay. When planning your trip, pay attention to the travel specials on our website.

Exhibitors & products 2025

See who is exhibiting or create your own watch list. Use the filter options to obtain a list of exhibitors for the respective product group.

Nazih Trading Co. LLC

About us

Established in 1975, Nazih Group has been in the beauty industry for over 48 years with over 200 retail stores across 21 countries. The company is the market leader in the marketing, manufacturing and distribution of professional beauty products, services and equipment to end users, salons, spas and fitness centres across MENA. Our different beauty divisions support all of the beauty and personal needs of customers and salons with the best beauty solutions and trends at the highest quality of service. We are proud to be the main sponsor of Beauty World Middle East 2023 and the Official Salon Supply Partner as we did every year to present our customers and partners with the latest trends in the beauty industry as Nazih Group is Where Beauty Begins.