With our digital advertising media, we offer you the opportunity to address your target group before and during the trade fair. In combination with our on-site advertising media, you can generate a strong presence beyond the exhibition grounds - for optimum advertising impact, to achieve your marketing objectives.
In-app banner ads: Your marketing message on the visitor’s personal device
With our in-app banner, you can reach trade fair visitors directly on their smartphones. The official Formnext app is the ideal guidance on the exhibition grounds and also offers numerous, useful features, such as the exhibitor search and an interactive map of the exhibition grounds. In addition to your marketing message, the banner also includes a link to your website, landing page or exhibitor profile .
For an optimal display of your banner, on different devices, please provide us with all listed dimensions (W x H) when booking:
- 600 × 100 px
- 640 × 100 px
- 720 × 100 px
- 960 × 100 px
- 1.280 × 200 px
- 1.440 × 200 px
Please create your banner either as .jpg / .png (static) or as gif (animated) with a maximum file size of 250 KB. You are welcome to deliver your app banner in two language versions (German / English).
You can choose between three different positions:
- Dashboard: €2,200
- Exhibitor search: €2,300
- Site map: €2,200
- Duration: from October 2021 until end of the trade fair.
Website banner: Direct visitors to your website in the run-up to the trade fair
Draw attention to yourself with one of our website banners even before the trade show and reach your target group directly - at any time and any place worldwide. By placing your banner on the welcome page and our subpages or in the exhibitor search, you are guaranteed to attract the attention of the website visitors.
The term of booked banners starts from three months before the trade show and expires at the end of the trade fair. Deliver your banner early and benefit from a longer term and higher visibility!
Please create your banner either as .jpg / .png (static) or as HTML5 (static/animated) with a maximum file size of 250 KB. You are welcome to deliver your app banner in two language versions (German / English).
Homepage and editorial content (4:1)
- W 1.140 x H 285 px
- Price: €5,250
Superbanner exhibitor search (10:1)
With our "Superbanner exhibitor Search" you are guaranteed to attract attention! Due to its prominent placement - directly below the header in our exhibitor search - you are sure to be noticed.
- W 1.140 x H 114 px
- Price: €4,600
Inside the search results (1:1 + 10:1)
Appear with your marketing message within our exhibitor search, no matter in which view the website visitors are.
- W 500 x H 500 px
- W 1.140 x H 114 px
- Price: €3,200
In case of multiple bookings of individual categories, the banners rotate among each other. The slots are limited.
Would you like to book online banners? Simply fill out our order form and forward it to us. In addition, an overview of all advertising options, including order form, is also available for you to download
Upgrades for your exhibitor profile
Take advantage of this opportunity and advertise your company and your product prominently, for example directly on the start page or as a result at the top of the exhibitor list.
Front Page Box
With the "Front Page Box", your company will be highlighted directly on the start page of the trade fair and linked to your exhibitor profile. In addition, the "Front Page Box" will be placed first in the event app and in the interactive hall plan under the heading "Discover interesting exhibitors". Stand out with these exclusive placements and convince your target group.
- Image from your exhibitor profile incl. a teaser text (max. 70 characters).
- Position: homepage of the event website, exhibitor search in the event app, interactive hall map
- Price: €3,100
To maintain the exclusivity of the "Front Page Box", a maximum of four will be displayed at the same time per page view. If there are more than four, they rotate among each other. Only 12 are available in total.
Top of Search
Whether in the event app or on the website, whether in list or standard view, if your entry is among the search results, it will be at the top of the list. This way you will be found directly and maximize the traffic to your exhibitor profile. "Top of Search" is displayed just once at a time and only 10 are available in total.
- Preis: €2,500
In case of overlapping search terms in exhibitor profiles with "Top of Search" upgrade, these exhibitors will be displayed alternately as No. 1 in the search result.
Top of Product Group
Be the first among the specialists: When user filter the exhibitors by your main product group, you are shown as number one.
"Top of Product Group" is displayed a maximum of 1 time at a time and is only available a total of 3 times per product group.
- Price: €1,500
If more than one ad is booked for a specific product group, the ads rotate among each other.
Don't cut corners, enjoy maximum attention from your customers at a special price. Our "Awareness Package" is the power boost for your exhibitor profile!
- Combination of: “Front Page Box Company”, “Top of Search” und “Top of Product Group”
- Price: €5,800
We will be happy to advise you on which upgrade suits you the best.
Would you like to book an upgrade? Simply fill out our order form and forward it to us. In addition, an overview of all advertising options, including order form, is also available for you to download.
Special banner: Outstanding advertising impact
Whether in our newsletter or online ticket store, this is where you can reach your customers and get almost unlimited attention.
With the newsletter banner, your marketing message appears in the personal mailbox of already registered and potential visitors! Only two exhibitor banners will be included per mailing.
Please create your newsletter banner as .jpg / ,png (static) with a maximum file size of 250 KB. You are welcome to deliver your banner in two language versions (German / English).
- Recipient group: Approx. 25.000 qualified contacts
- Link: To your Website, landing page or exhibitor profile
- Price: €2,800 per mailing
For exclusive placement and maximum attention. No visitor can miss this banner: Every Formnext visitor who buys an online ticket or redeems a voucher will see the banner in the online ticket store. The link behind the banner leads optionally to your website, your landing page or your exhibitor profile. The ticket banner can be delivered bilingual.
Please create your website banner either as .jpg / .png (static) or as HTML5 (static/animated), with a maximum file size of 250 KB.
- W 770 x H 250 px
- Price: €5,500
The ticket banner is limited to two exhibitors, banners will rotate.
B2B Audience Marketing
B2B Audience marketing is the digital tool for reaching the AM community after the trade show. With the help of our high-quality targeting, we identify the visitors to the Formnext website who are relevant for your campaign. The selected marketing message is then played out to your target group exactly where they are online - on their favorite media sites and web portals without scatter loss. We work exclusively with professional content providers and thus ensure a premium environment for your display campaign - brand safety guaranteed.
- Price: on request, depending on the size of the target group and the duration of the campaign
We will be happy to advise you personally and get the most out of your trade fair participation. Please do not hesitate to contact us!